Must-Have Salon Equipment to Attract Modern Clients
However, choosing the right equipment can make a world of difference on a customer's first impression, as well as overall satisfaction when it comes to the services your salon provides.
The right equipment can also help your salon stand out and increase the quality of services, turning on-the-fence, new customers into satisfied clientele which keeps coming back.
If you want your furniture and fixture to be like a magnet for clients, then this article will help you make the right decisions.
Start with the Essentials
A successful salon is one which focuses on delivering the best possible experience for their clients. So you need to make sure the decor is as resplendent as the quality of the services you offer.
To start off, what you first need to look into is the basic furniture and fixtures - from the workstations to the reception area and even the waiting rooms.
You should aim to offer your clients an experience which is incredibly convenient for them. On their part, all they would have to do is to lay back and enjoy!
Here's a list of some of the basic salon equipment you should have:
Salon styling stations with salon accessories. The most important item on this equipment list. A salon station is what gives your salon its identity, it is the place where most of the procedures will take place and the spot the customer gets to interact with the most!
Chairs. Make sure the seats are comfy, stylish and adjustable.
Mirrors. You want the mirrors to be in tandem with your stations and to fit them like a glove.
Cabinets. Very helpful to keep all the bottles, creams and appliances neatly-organized and within easy reach!
Upgrade Your List with Advanced Salon Equipment
The world of beauty and the salon business is a competitive market. And if you're determined to attract modern clients who are interested in the latest in beauty, then you have to go the extra mile and invest in equipment which offers cutting-edge services.
Essentially, what you want is to set yourself ahead of the curve and provide your clients with a unique experience they'll be sure to enjoy every second of.
It is the definitive statement of why the clients should pick your salon over another.
If you want to be ahead of the competition, then here's the type of equipment you should look into:
Shuttles Shampoo Units. If you want to go above and beyond, make sure they have a lot of features - footrests shampoo bowls.
Retail Displays. A decorative piece to display a dazzling array of colorful beauty products.
Nail Drying Lamps. These feature lamps or LEDs which emit UV radiation and provide customers a solution to dry their acrylic or gel nails.
Sanitation Stations. To keep your salon equipment sanitized. Your clients will be very appreciative when your appliances are properly cleaned.
Color Processor. Uses infrared light to enhance and make the color of your perm more vibrant.
Wig Dryer. Essential for your cosmetology class and for your wig collection.
To find the right product, equipment and furnishings suppliers for you, try the following:
Search online. A simple Google search will bring up plenty of potential suppliers – to narrow them down, you'll want to compare factors like prices, shipping capabilities, lead time, and – if possible – reviews from other salon professionals.
Ask industry peers for recommendations. Nothing is more reassuring than a positive review from someone you trust! See if anyone in your network can put you in touch with a supplier they've had good experiences with.
Use online forums. Forums are another great way to find supplier recommendations from fellow salon or spa owners. Forums such as SalonGeek, which has over 100,000 active members, enable you to pose questions and receive honest answers from fellow beauty entrepreneurs.
Go to trade shows. At salon exhibitions where suppliers show off their wares, barber products, spa equipment, etc., you can meet sales reps face-to-face, explore a range of options, and more easily negotiate on price.
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